Facebook has announced that it’s improving its search experience with “Graph Search,” a new way to search between Facebook’s massive amount of photos, people, and connections that Mark Zuckerberg says is “not web search.” The new tool is designed to find specific pieces of content from a precise query, rather than web search, which returns general responses to a general query. “Web search and graph search are really, really different,” he says. In order to provide answers in an intuitive way, Graph Search will use a series of filters that look a bit like an advanced tagging system, allowing it to sort things like relationships, interests, and location. Ordinary searches, meanwhile, will be handled by a new partnership with Bing.