In our half-yearly review of the top Internet trends of 2012, there’s been a common theme: mobile is the main driver for all of them. The Visual Web (Instagram, Pinterest and similar image-focused apps), the Consumer Cloud (Evernote, Dropbox, iCloud and others), social video apps (Socialcam and Viddy) and video on tablets (BuzzFeed, Flipboard and others). Each of those trends are popular in 2012 because of smartphones and/or tablets.
According to StatCounter global statistics, mobile traffic jumped from about 4% of all Web traffic at the end of 2010 to over 10.5% now.
It’s difficult to choose just a few examples of how mobile has rapidly grown in 2012, but we can clearly see the influence of mobile this year in three of the biggest Internet companies.
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